Last Updated: 03/08/2024

Welcome to Baseline, a service dedicated to supporting individuals living with bipolar disorder through expert guidance, community engagement, and comprehensive management tools. Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our services, including our website, mobile application, and any related services (collectively, the “Services”).

1. Information We CollectWhen you use Baseline, we collect the following types of information:

Personal Information: This includes your name, email address, phone number, and any other information you provide when creating an account or using our Services.
Health Information: Information related to your mental health, such as mood tracking data, responses to questionnaires, and notes from your sessions with experts. This information is collected to provide personalized services and support.
Usage Data: We collect information on how you interact with our Services, including IP addresses, device information, and browsing patterns.
App Data: When using our mobile application, we may collect additional information such as device-specific details (e.g., operating system, device identifiers), app usage patterns, and location data (if you opt-in to location services).
Cookies and Tracking Technologies: We use cookies and similar technologies to enhance your experience, gather usage data, and remember your preferences.

2. How We Use Your Information
We use the information we collect for the following purposes:

Service Delivery: To provide, operate, and maintain our Services, including personalized expert matching, health tracking, and community features.
Personalization: To tailor the content and resources we offer to your specific needs and preferences.
Communication: To send you updates, newsletters, and other information that may be of interest to you.
App Functionality: To improve your experience with our mobile app, including delivering location-based services (if applicable) and ensuring compatibility with your device.
Improvement: To analyze and improve our Services, including developing new features and functionalities for both the website and mobile application.
Compliance: To comply with legal obligations, resolve disputes, and enforce our agreements.

3. How We Share Your InformationWe do not sell your personal information. However, we may share your information in the following circumstances:
With Service Providers: We may share information with third-party service providers who perform services on our behalf, such as hosting, data analytics, and customer support.
With Experts: When you are matched with a mental health expert, relevant information may be shared to ensure you receive appropriate care.
With Your Consent: We may share your information with other parties if you have given us explicit consent to do so.
Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities.

4. Data SecurityWe implement a variety of security measures to protect your personal information. While we strive to use commercially acceptable means to protect your information, please note that no method of transmission over the internet or electronic storage is 100% secure.

5. Your RightsYou have the following rights regarding your personal information:
Access: You can request access to the information we hold about you.
Correction: You can request that we correct any inaccuracies in your information.
Deletion: You can request that we delete your personal information, subject to certain legal restrictions.
Opt-Out: You can opt-out of receiving marketing communications from us by following the unsubscribe link in the email or contacting us directly.

6. Mobile App SpecificsLocation Data: Our mobile app may request access to your location to provide certain features. You can control this permission through your device settings.
Push Notifications: With your consent, we may send you push notifications to your mobile device to keep you informed of updates or important information related to your use of the app. You can opt-out of receiving these notifications at any time through your device settings.Analytics: We use analytics tools to understand how users interact with our mobile app to improve the overall user experience. This data is collected in a way that does not personally identify you.

7. Children's PrivacyOur Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that a child under 18 has provided us with personal information, we will take steps to delete such information.

8. Changes to This Privacy PolicyWe may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by posting the new Privacy Policy on our website and updating the “Last Updated” date.

9. Contact UsIf you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: james@joinbaseline.co
Address: Woodlands Avenue, Ruislip, England, HA4 9QZ
Thank you for choosing Baseline. Your privacy and trust are our top priorities.